Totally professional and reliable. Incisive interviewer and resourceful researcher. Tom's articles are excellently written - clear and concise - and very well organised, requiring virtually no sub-editing. He is easily the best freelance writer we have ever used.
Peter Mercer, Editorial Director, Positive Publications

Sarah has worked for many years with Emerald Publishing. She has always added value to a brief: with innovative ideas; strong research skills; successful targeting of significant and often very prominent interviewees from around the world; sensitivity to interviewees who do not have English as their first language; and very high quality writing.
 John Peters, Chief Executive, Emerald Group Publishing Limited

About us

Tom Albrighton (tom@effective-english.eu) is a professional freelance copywriter based in Norwich and director of ABC Business Communications Ltd.

Tom has over twelve years' experience in writing, editing and project management. He has worked on communication projects with organisations as diverse as Westminster Abbey, Houses of Parliament, London Business School, The Cabinet Office and more.

Since founding ABC, he has written marketing text for leaflets, brochures and websites on behalf of a range of UK firms. He has also written profiles of hundreds of European businesses from a range of industries, based on telephone interviews with senior executives. His key skills are writing and editing, project management and commissioning.

Sarah Powell (sarah@effective-english.eu) is an established freelance writer, journalist and editor who has worked in the UK, France and Belgium. She is an honorary visiting research fellow at the University of Bradford.

Sarah has had wide exposure to international business and extensive involvement in writing and editing for business and promotional magazines and websites, industry reports, management journals, newsletters/e-letters, brochures, fact-sheets and books.

Major clients have included the International Management Centres Association, Burke's Peerage and Emerald Publishing (previously MCB University Press) for which she planned, conducted and wrote a showcase series of over 100 in-depth interviews with prominent business leaders, management consultants, academics and civil servants around the world. These covered a wide range of topical business, management and marketing themes and the many high profile interviewees included Charles Handy, Jim Collins, Geert Hofstede, Renée Mauborgne, John Kotter, Richard Pascale, C.K. Prahalad, Rosabeth Moss Kanter, Sir Tim Berners-Lee and Edward de Bono.

Sarah's key skills are research, interviewing, feature- and copy-writing.

Contact us

To request more information or a no-obligation quote:
Call us on +44 1603 621115 or +44 1943 876047
Or email info@effective-english.eu